Wendy Cheng (aka Xiaxue)

Wendy Cheng (aka Xiaxue)

Why her? Just because. Better known by her pseudonym Xiaxue, this local celebrity blogger is famous or rather notorious for her unabashed attitude discussing about anything from fashion and politics to sexual matters. Plus, this plucky 28-year-old is quite an endorsement queen – she’s reportedly sponsored for her monthly hair and nails sessions; makeup; and even down to the renovations in her new home. And yes, she’s darn proud of them all.

With an impending baby on the way, the soon-to-be first time mum looks set to hog the limelight even more. We won’t be surprised potential sponsors are already queuing up for her post-natal and baby-related endorsements.