TODAY Online
Wednesday, 31 October 2012 11:00 | By Genevieve Loh

Craig, Daniel Craig

The actor tells TODAY how Bond keeps up with the times, in New York

Daniel Craig

Daniel Craig

We love that you're the actor that is responsible for bringing James Bond to a 21st century audience.
I think it was luck more than anything else! (laughs)

What were your main concerns in repurposing such an iconic character for the 21st Century?
Just to make good movies. All I ever wanted to do was to make a good movie. And I get a big kick out of Bond movies. So I just kind of want to leave something to remember. You have a roomful of incredibly talented people on a Bond set … and you throw around ideas. That process is so exciting and so rewarding to do … it's all you can do! I can't think of a better way of describing it. You think about the pressure of 50 years, the New Bond for the 21st century. You think about all those external pressures and they just cripple you. And you don't want to be crippled. You kind of want to be free to do what you want to do.

But you can't really be free, in a way. Not for such an iconic character as James Bond.
Yes, there are rules. But that is quite nice. There are all these rules that we come across, like he's James Bond: He can be emotional but he can't be that emotional. There are parameters and you want to fit into those. Because if otherwise it ceases to become a Bond movie, it'll be just any other movie. And it has to be a Bond movie.

Paramenters like how he's very driven by women and very vain?
(laughs) Yes he is and that's what I like. The contradiction in his character. Because he's a chauvinist. He can't help himself. But he loves women. The thing is, hopefully, the attitude towards women has changed since 1962. We've gone through a seismic shift. A lot still needs to change, but it has. Keeping in the fact that James Bond, who likes to sleep with women and doesn't apologise for it, but always adapting him and putting him in the real world. And I think how we've done that is putting strong women in front of him, who are like "No, I'm not going to take your s***". (laughs) And that, I think is an interesting dynamic. It doesn't take away from the fact that he's still James Bond. Sex is still an important part of the story.

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